Naomi Simson

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Naomi Simson

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View > Innovation to stay ahead: Friday, 10 October 2008 It is no time to bunker down. Even in these times, it is your engaged and clever people who will see your business through to better times. NAOMI SIMSON

View > Five steps to being a strong company: Friday, 3 October 2008 Employee engagement will be your key to not only surviving this mess, but to coming out the other side in strong shape. NAOMI SIMSON

View > 10 things every boss hates: Friday, 26 September 2008 If a staff member annoys you, there’s a good chance the irksome trait will be one of these 10. NAOMI SIMSON

View > Charmed I’m sure….: Friday, 19 September 2008 I am by nature curious about people, so make an effort to know and remember them. Others need to work on it, but it is well worth the effort. NAOMI SIMSON

View > Fun in work: Friday, 12 September 2008 Did you know that happy workers will stay in a job longer, and be more productive? NAOMI SIMSON

View > Many voices, one message: Friday, 5 September 2008 There are three elements needed to ensure business is transparent. NAOMI SIMSON

View > What is stopping you?: Friday, 29 August 2008 Do you know what drives you? Sorting this out can make your purpose crystal clear. NAOMI SIMSON

View > A gift can say so much, or so little: Friday, 22 August 2008 What you give as a gift can make a relationship (or break it). NAOMI SIMSON

View > The power of the web: Friday, 15 August 2008 Your public face and your private face are now one. NAOMI SIMSON

View > Employee engagement? It’s no mystery: Friday, 8 August 2008 Yes it’s people who are our greatet asset, but more; it is our people’s strengths... so set them loose. NAOMI SIMSON

View > Cutting costs – at what cost?: Friday, 1 August 2008 There’s a cost to cutting costs; one that your business could be better off without. NAOMI SIMSON

View > Am I the problem?: Friday, 25 July 2008 I’ve learnt that once the ‘business’ of your business has been welded into place, it’s OK to trust the process. NAOMI SIMSON

View > Out-of-the-box ways to retain staff: Friday, 18 July 2008 Kindergarten had some basic rules, and every business can benefit from remembering some of those simple guidelines. NAOMI SIMSON

View > How to stay in front: Friday, 27 June 2008 There are four key elements to authentic leadership, and really, they’re not all that hard to follow. NAOMI SIMSON

View > What makes a potential customer choose you?: Friday, 20 June 2008 Why will potential customers choose you above your competitors? I’ll tell you why. NAOMI SIMSON

View > Turn your brand message into a brand mission: Friday, 13 June 2008 In the quest for brand engagement, your staff could well be your next best customer. NAOMI SIMSON

View > Putting out the welcome mat: Friday, 6 June 2008 It’s becoming clear that an important solution to the skills shortage is to make sure you hang on to those good people who walk in the door. NAOMI SIMSON

View > Brand yourself as a good employer: Friday, 30 May 2008 As the labour market tightens, companies need to ensure their brand appeals to potential employees as well as customers. NAOMI SIMSON

View > What is brand engagement?: Friday, 23 May 2008 Knowing your customer touch points is essential to understand how they experience your offering. It is something you will be increasingly confronted by. NAOMI SIMSON

View > Success to significance: Friday, 16 May 2008 It's not what you do that makes the most difference, it's why. NAOMI SIMSON

View > A big hairy audacious goal: Friday, 9 May 2008 If it’s meant to be, it’s up to me – to paint the picture. So here’s my mission statement. NAOMI SIMSON

View > It’s a long road to the top…: Monday, 5 May 2008 Do women hide too deeply in their comfort zone, and how can we break the mould? NAOMI SIMSON

View > Risky business: Friday, 18 April 2008 Being an entrepreneur is about taking risks. Nothing is guaranteed. NAOMI SIMSON

View > Commitment: A matter of form: Friday, 11 April 2008 Do you want loyal customers and committed employees? NAOMI SIMSON

View > Who’s in charge?: Friday, 4 April 2008 I wonder what the magic number is when a company actually becomes less productive because they have too many people? NAOMI SIMSON

View > Age, and setting priorities: Friday, 14 March 2008 Each birthday is a chance to reflect on achievements, but not knowing how many birthdays I have left only sharpens my priorities. NAOMI SIMSON

View > Identity and experience: Friday, 7 March 2008 I recently went scuba diving at the Barrier Reef – this was an amazing discovery for me to do something way outside my comfort zone.

View > If it is meant to be, it is up to me…: Friday, 29 February 2008 One of my core values is to be 'a little dog with a big dog attitude' – which means standing up for yourself and being heard.

View > Top 10 ideas for capitalising on the future: Friday, 22 February 2008 The future is on its way – there's no stopping that. But how best to capitalise on it? Here are 10 tips...

View > I’m concerned…: Friday, 8 February 2008 The way we're growing, I am really fearful that I will soon lose the magic of being about to work in an entrepreneurial start-up.

View > Creating a break-through company: Friday, 1 February 2008 It's great to have passion – but true passion leads to a certain level of stability. And only then can your business hope to grow.

View > Painting a picture of our future: Friday, 25 January 2008 Our business is painting a picture – in words – of what our future will be like. And getting there is going to be half the fun.

View > Am I ready to start my own business?: Friday, 18 January 2008 There is nothing like learning from your own mistakes – no matter how costly. But if I were to start a business again, you know what I'd do?....

View > Tis the season to be funny, sweet and nice: Friday, 21 December 2007 In my business of helping others in the act of giving, I witness inspiring sentiments. Here are some special words to share...

View > Seven steps to a great marketing plan: Friday, 14 December 2007 You want 7 simple steps to a killer marketing plan? OK, here they are...

View > Tips on getting noticed: Friday, 7 December 2007 A little thanks goes a long way – and really gets you noticed.

View > Dating your employees: Friday, 30 November 2007 Dating your employees...(well at least getting to know them) The first days with a new employee are a nervous time.

View > Getting your ducks in a row…: Friday, 23 November 2007 Business going along nicely? Don't be too complacent. It's the people who work for you that make it happen – and how engaged are they?

View > Does the work day ever end?: Friday, 16 November 2007 There is an absolute melding between what is work life and what is leisure. We have to make the work week as interesting as the weekend.

View > Generation-Why?: Friday, 9 November 2007 The rise of Generation-Why? In a job interview, they are just as likely to be rating you as you are to be rating them.

View > Are you having a good time every day?: Friday, 2 November 2007 Will looking at what is wrong in your business lead to making things right? Not necessarily. It may be better to focus on the strengths, and build from there.

View > If it ain’t broke, do fix it: Friday, 19 October 2007 'She'll be right mate"? Well, maybe not. It can pay to keep an eye on what's working fine as well as those things you need to fix.

View > Definition of a leader: Friday, 28 September 2007 True leaders need to be selfish in one area – they need to take all blame, and not give any away.

View > Who owns the brand?: Friday, 21 September 2007 A casual conversation in an airport has convinced me. Brand is better out of the hands of marketers.

View > Leadership is about trust: Friday, 7 September 2007 A good business leader knows when to follow; when to accept that the professionals you’ve hired really do know better than you.

View > Social networking sites – friend or foe?: Friday, 31 August 2007 We’re in a digital age, so of course employees will communicate through networking sites. Does that mean their employer is not engaging them?

View > Are we there yet…: Friday, 24 August 2007 Stuff happens. It is how we deal with that stuff that makes the difference.

View > Reality check…: Friday, 17 August 2007 When I choose where I spend my time, I choose powerfully, without regret – and I coach myself regularly on what (and who) is really important.

View > The empress's new clothes: Tuesday, 14 August 2007 ESP doesn't come naturally to business leaders – we all need to work out how to test the water.

View > The ROI on human resources: Friday, 3 August 2007 I like to think of myself as a generous employer, but when employees leave after I’ve just paid to have their skills upgraded, it does make me think ungenerous thoughts.

View > A 'clever' maternity deal is needed: Friday, 27 July 2007 Paid maternity leave: who should pay? As an employer I try to offer flexibility. But regulators may have another, less inviting, option.

View > Eight steps to accountability: Friday, 20 July 2007 Everyone on your team needs to win, and as the leader, it is up to you to make that happen.

View > Creating customer experiences: Friday, 13 July 2007 I'm on the piste, and there are still so many salient customer service lessons here.

View > My 10 stress-busting tips: Friday, 29 June 2007 Stressed? You’re doing it to yourself. Here are 10 things that help me keep perspective and make it through busy days.

View > Two sided stories…: Friday, 15 June 2007 I am a very trusting soul; some might say naïve in my positive outlook. So if someone does lie to me, it cuts me to the core.

View > Back to basics: Friday, 1 June 2007 One of my entrepreneur friends said to me recently: “If it was easy running a business, wouldn’t everybody do it?”

View > Moving on: Wednesday, 16 May 2007 I've had a think about my growing pains and now I know what I need to do. It's time for my role to change.

View > No bed of roses: Friday, 11 May 2007 I am in a crisis in my journey. Am I the right person to run my business?

View > Back to basics in the sales game: Friday, 27 April 2007 If I get the chance to meet and hear a sales guru, I jump at it. You can learn so much.

View > Starfish and spiders in Tokyo: Friday, 20 April 2007 I was reminded of the importance of key people when thinking of how the Conquistadors were able to subdue most of South America.

View > A vision for absolute power: Friday, 13 April 2007 I’ve met plenty of entrepreneurs with vision, but in Tokyo last week I heard a plan that is out of this world!

View > Active listening: Friday, 30 March 2007 Why is it that the same managers who tell staff to communicate better with customers are so bad at communications themselves. I could never be like that.

View > Work-life imbalance: Friday, 23 March 2007 Long hours are expected from anyone with career ambitions. But there must be room for life. How can you make a difference?

View > Recruiting the recruiter: Thursday, 15 March 2007 I’ve reached the point of the trickiest hire of all: a human resources manager.

View > Outstanding strategies: Friday, 9 March 2007 Tired of waiting for customers to cough up my money, I've devised a few financial Heimlich manoeuvres.

View > Talk about a warm welcome!: Friday, 2 March 2007 Attract and retain staff by thanking them when they arrive, not just when they leave.

View > Right time, right place, right attitude: Friday, 23 February 2007 Success can come from recognising opportunities others don’t see, and overcoming the challenges they bring.

View > Clicking with technology: Friday, 16 February 2007 Who can tell me what technology I need, and give me that information in a format I can understand?

View > What are we saying about us?: Friday, 9 February 2007 How employees talk about your business is important. Make sure you give them something to say.

View > What is really slowing us down…: Friday, 2 February 2007 Speed hump ahead. What is really slowing down your business? It could be you!

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