The coffee business is said to be recession proof, and franchise Gloria Jean's is attempting to prove just that by opening its first store in the Czech Republic.
The coffee shop franchise already operates in the United States, Slovakia, Germany and Hungary, and has over 915 stores worldwide with 36 major franchise partners. The company has appointed Asko Nabytek has its partner in the Czech Republic.
Executive chairman of Gloria Jean's, Nabi Saleh, said: "With an already established coffee culture in the Czech Republic, we believe there is significant potential for the unique product offering of Gloria Jean's Coffees."
"Gloria Jean's Coffees International already operates successful businesses in Romania, Hungary and Kazakhstan, and we believe this will be a valuable addition to our eastern European market."
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