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Selling strategies

Trent Leyshan is the founder and CEO of sales training company BOOM! As a sales expert and facilitator, he partners with some of the world’s most dynamic and demanding sales driven companies. Trent is also the founder of salesprocess.com.au and the author of THE NAKED SALESMAN: How to walk the talk and sell your way to success!

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If you want it, fight for it!

Author: Trent Leyshan on 18 May 2012

Influencing people is far less challenging when you can see things from their perspective. Empathy, of course, is a magical human feature that helps us to connect with others to feel and share their emotions. This is a true gift. Imagine living in a world without it?

Man versus customer

10 May 2012

"Is the customer always right?" is an age-old question that still baffles salespeople.

Indecent proposal

4 May 2012

Tim is an IT consultant. Every week enthusiastic potential customers seek him out with a range of problems he can solve and, of course, the money to help him solve it. Today’s meeting is no different, they finish and shake hands. Tim parts ways with a fervent, “I’ll start our process and get a proposal to you by the end of the week!”

The world’s greatest salesman

27 April 2012

“Let there be light...” boomed the bold voice from deep within the darkness.

Save yourself from sales Siberia

13 April 2012

You've taken on a new venture and things aren’t quite going to plan. You push forward with greater intensity, hoping this will move you faster towards your goals. This approach soon stalls, so you tweak your strategy and refocus, but still no traction. You persist regardless. Finally you have a win... validation! Things are now looking up, taking your spirit with it.

Risk proofing your value proposition

Author: Trent Leyshan on 30 March 2012

For the most part taking risks is an uncomfortable experience for a customer.

Pleasant but deadly

Author: Trent Leyshan on 23 March 2012

Small, frequent and pleasant interactions by your salespeople that fail to engage and guide customers towards your value proposition are hazardous for your business health.