Revenue: $1,950,000
Founder(s): Ewan Watt
Industry: Internet
Head Office: Victoria
Employees: 23
Plenty of businesses are using search engine optimisation firms to gain higher traffic and increase their rankings on Google. But Ewan Watt, founder of SEO firm ROI, says too many businesses become confused by tech-speak and his company provides a "non-technical" solution.
"We help our customers achieve top rankings in Google and gain more business from the internet. ROI.com.au's core services are search engine optimisation, search engine advertising, website design and website performance analysis."
While ROI assists businesses by increasing traffic, Watt says the company's focus lies in converting those traffic figures into sales.
After beginning the company in his bedroom, Watt says the best part of the company's success has been "the personal satisfaction of being in control of your own destiny, setting ambitious goals and achieving them, plus working with a team of passionate people and watching them develop with you".
MOST CHALLENGING PART OF STARTING YOUR BUSINESS:
"In the first six months, making 70 to 80 phone calls per day trying to gain new customers from my bedroom without any market credibility; while performing every other role required to run the business."
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