Female Entrepreneur

The life of an entrepreneur is a crazy journey into the unknown. This blog chronicles that journey. The lead writer is Naomi Simson who runs the fast-growing company RedBalloon. She had a long corporate career in marketing but has now been a boss for more than a decade.

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The gift of giving

Author: Naomi Simson on 25 November 2011

"You give but little when you give of your possessions. It is when you give of yourself that you truly give." Kahlil Gibran

Some thoughts on thinking

Author: Naomi Simson on 18 November 2011

Last weekend I took myself off to Landmark Education to do a newly developed program called "Direct Access". While I was not quite sure what I wanted to get out of the program I was delighted to see how the organisation has evolved since I was last there seven years ago.

The value of a mini break

Author: Naomi Simson on 11 November 2011

Some weeks I am so busy when I fall into bed at night I can barely remember what I did that morning... yet I am no good to anyone if I rush around without making sure that I look after myself.

Yoo-hoo… is anybody listening?

Author: Naomi Simson on 4 November 2011

As I sat in the back of a taxi rushing from one appointment to another this week, the taxi driver asked me: "And how's your day going?" I stopped and chatted and found out what he thought of the troubles with the unions and Qantas.

Government not listening for growth opportunity

Author: Naomi Simson on 28 October 2011

I have just had the pleasure of being a participant at the Ernst & Young Women's Entrepreneur Workshop in Sydney. It was a delight to listen to Carla Zampatti share her story of being an entrepreneur committed to women's fashion and the struggles she faced in the late 60s.

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Everyone’s contribution is equally as important

Author: Naomi Simson on 21 October 2011

Recently I received a "letter to the editor" in response to my article in The Australian: Role models key to end gender imbalance.

Free childcare for all Australians

Author: Naomi Simson on 14 October 2011

That would certainly make headlines, wouldn't it? I wonder the impact such an initiative would have.

Dancing in the conversation

Author: Naomi Simson on 23 September 2011

I don't really like the word "networking" – it implies something forced (I think the term should remain the domain of IT folks).

It's a community issue

Author: Naomi Simson on 16 September 2011

Last week I was posed the question by The Australian newspaper: "What are the difficulties of being a digital woman?" Here was my response.

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Where did our values come from?

Author: Naomi Simson on 5 September 2011

As we approach our 10 years anniversary I realise that not everyone knows the origins of the way we do things. Megan, the RedBalloon employee experience manager, asked me to document where our values came from.