Franchise tips and trends

Jason Gehrke is the director of the Franchise Advisory Centre and has been involved in franchising for 18 years at franchisee, franchisor and advisor level. He advises both potential and existing franchisors and franchisees, and conducts franchise education programs throughout Australia. He has been awarded for his franchise achievements, and publishes Franchise News & Events, Australia’s only fortnightly electronic news bulletin on franchising issues.

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No topic draws more interest in the franchise sector than the evergreen issue of recruitment. Finding the right franchisees is one of the most challenging and costly aspects of franchising.


In the current climate of economic uncertainty, some independent small business operators will be predicting worse to come and considering what options are available to them to increase their chances of survival.


Why is Kleenmaid such big news?

Author: Jason Gehrke on

The collapse of Kleenmaid is much bigger news than its relatively small size as a franchise system would suggest.


The Australian Competition and Consumer Commission (ACCC) is the body responsible for administering the Franchising Code of Conduct, which is a mandatory industry code under the Trade Practices Act (TPA).


Does growing via internal site conversion work?

Author: Jason Gehrke on

Converting existing employees or businesses to become franchisees can accelerate a franchise network's growth rate, but is fraught with traps for the unwary.


An annual conference is a feature of most successful franchise networks, and for astute franchise buyers still researching their choice of franchise, the existence and nature of franchise conferences can be a selection criteria that helps distinguish one franchise brand above another.


Going for broker

Author: Jason Gehrke on

Following the recent article Tips for selling an existing franchise, it is worth exploring the topic of franchise sales in more detail, particularly in regards to the role played by business brokers in bringing franchise buyers and sellers together.


Tips for selling an existing franchise

Author: Jason Gehrke on

Franchisees can make money out of their franchise in two ways – through the profits while they are operating, and through a capital gain when they sell.


The good & bad news for franchisors in tough times

Author: Jason Gehrke on

On the one hand, franchise brands will be more likely to improve supply chain relationships and organise marketing campaigns to attract customers to their outlets away from unbranded independent small businesses, which have been kept afloat by unsustainably high consumer demand.


Before you buy...

Author: Jason Gehrke on
What every potential franchisee should know before buying a franchise. JASON GEHRKE


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