Jetstar
News and interviews on Jetstar including trends, features, blogs and community conversations from an Australian business perspective.
Tiger Airways plays down regulator concerns, but unions dig in at Qantas
Thursday, 21 April 2011
The famously volatile aviation sector is going through a rough patch at the moment in Australia, with budget carrier Tiger Airways warned by the aviation regulator over procedures and industrial unrest growing at the national carrier Qantas.  ...
When actions fly home to roost
Tuesday, 05 April 2011
It’s no secret that I’m not a huge fan of Jetstar. And this week saw yet another reason that just reinforces my lack of desire to step foot on a Jetstar plane.  ...
Top social media campaigns & what you can learn from them
Thursday, 13 January 2011
This article first appeared August 10, 2010. Social media is a great business tool, but how many companies are actually using it well?  ...
Your customers are not the enemy
Tuesday, 14 December 2010
"Our customers are trying to screw us."  ...
Finding the right balance of authenticity
Friday, 26 November 2010
I spoke on a panel this week at the inaugural Australian iStrategy event. I’m very glad that I got input from the @redballoonteam because it is our marketing gurus at RedBalloon who own the strategy.  ...
Promises, promises, promises
Thursday, 04 November 2010
Only make promises you can keep and keep the promises you make. Sounds simple, but doing it is one of (if not the) biggest failures of business.  ...
Telstra told to consider rebranding divisions as uncertainty over NBN, 6,000 jobs cuts increase
Thursday, 30 September 2010
Telstra should consider rebranding its various departments including BigPond in order to claw back market share and ready itself to fight against smaller, fast-growing competitors, one telco analyst warns.  ...
ACCC rejects Virgin-Air New Zealand deal, Coke rules out Foster’s bid: Economy Roundup
Friday, 10 September 2010
The Australian Competition and Consumer Commission has rejected an alliance between airlines Virgin Blue and Air New Zealand for flights between Australia and New Zealand.  ...
Secrets from four of the fastest-growing online stars
Wednesday, 25 August 2010
With this year's financial reporting season nearly over, it is now clear the best performing companies are operating online, with many traditional retail and services businesses being left behind.  ...
Unemployment rate rises to 5.3% in July, Myer sales slip: Economy Roundup
Thursday, 12 August 2010
The unemployment rate has unexpected risen by 0.2% in July to 5.3%, official figures from the Australian Bureau of Statistics reveal today.  ...
Top social media campaigns & what you can learn from them
Tuesday, 10 August 2010
Social media is a great business tool, but how many companies are actually using it well?  ...
Airline strike on July 21 could cause disruption
Friday, 16 July 2010
Airline passengers travelling through Sydney during a mid-week strike by fuelling staff in the Transport Workers Union won't experience significant delays, the target of the industrial action has said, despite the union threatening otherwise.  ...
eBay sued for $US3.8 billion, Swan to announce budget windfall: Economy Roundup
Wednesday, 14 July 2010
Online auction house eBay has been sued for $US3.8 billion by a company called XPRT Ventures, which has accused eBay and subsidiary brand PayPal of using its eCommerce technology to accept payments from consumers.  ...
Businesses may claim iPad as tax deduction
Thursday, 10 June 2010
Businesses may claim an iPad in their tax returns as if it were a laptop, but only if the gadget is primarily being used for corporate use and not as a private purchase, the Australian Taxation Office has confirmed.  ...
Jetstar to offer iPads in-flight
Wednesday, 02 June 2010
Jetstar passengers may have iPads to entertain them by the end of the year.  ...
Global stocks rally as new bailout plan announced: Economy Roundup
Tuesday, 11 May 2010
Stocks on Wall Street and European markets have rallied on news of a rescue plan for Greece. The bailout sent the Dow Jones Industrial Average up a massive 404 points or 3.9% to 10,785.14 – the biggest one-day gain in over 12 months.  ...
New data shows Google searches are getting longer and more specific – here’s how you can adapt
Tuesday, 20 April 2010
Search engine users are becoming increasingly sophisticated by using more words in search terms, and businesses must respond by engaging in serious SEO work and updating their site with comprehensive descriptions and keywords, industry experts warn.  ...
Construction industry activity contracts in March: Economy Roundup
Friday, 09 April 2010
Activity in the Australian construction industry contracted during March due to slow activity in house building and a decline in orders for the first time in eight months, the latest figures from the Australian Industry Group-Housing Industry Association have ...
Confidence or delusion?
Tuesday, 06 April 2010
How much weight should you give to survey results? Whether they are your own or from outside, when the results don't stack up to what you think, do you write them off as an anomaly or take a good hard look at your own perception and preconception?  ...
Jet-no-star
Tuesday, 23 February 2010
This is going to be a long one. Customer service guarantees and their use by companies as marketing with no real consequences is a pet brand peeve of mine.  ...


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