Nick Crocker and Ben Johnson

Ages: 25
Company, Native Digital
Sector: Advertising and marketing
Nick Crocker (left in picture) and Ben Johnson formed the digital strategy agency Native Digital in 2008 to explore the intersections between the internet and entertainment. They hit it big this year when they teamed with the online news aggregation service Wotnews to create an online music chart that tracked social networks, forums, blogs and Twitter conversations.
Wearehunted.com attracted 100,000 unique visitors in its first week, and got them noticed by record labels, media commentators and potential investors.
The duo has also launched the world's first blog for a major music label, EMI, called theinsound.com, and consults to entertainment companies including Activision and Virgin Mobile.
2009 Hot 30 Under 30
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