Luke Baylis

News and interviews on Luke Baylis including trends, features, blogs and community conversations from an Australian business perspective.

Monday, 08 November 2010

Poor site selection caused Kripsy Kreme crash, Sumo Salad founder Luke Baylis says

Sumo Salad founder Luke Baylis says collapsed donut chain Krispy Kreme expanded too rapidly and selected extremely poor sites for its products.
 

Friday, 13 November 2009

Carsales.com chief Greg Roebuck wins entrepreneur of the year award

Carsales.com founder and chief executive Greg Roebuck has been named entrepreneur of the year in the annual awards run by accounting firm Ernst & Young.
 

Tuesday, 13 October 2009

How we solved our start-up challenges

There are a myriad of hurdles entrepreneurs face when starting up their businesses, so it pays to learn from those who have tread the path to success.
 

Thursday, 24 September 2009

Jumping on the bandwagon

The Smart50 are getting benefits from social networking. Here are 10 ways they are using it.
 

Tuesday, 22 September 2009

Wave-and-go payment system launched in Melbourne

A contactless payment system, which eliminates the need for customers to enter a PIN or sign for transactions, is being trialled in over 500 Melbourne businesses.
 

How the Smart50 are planning for recovery

Smart businesses are already planning for the economic recovery. What strategies does your business have in place to benefit from the reviving financial climate?
 

Tuesday, 08 September 2009

SumoSalad

Food franchise SumoSalad is facing a tough year. After being forced to change its suppliers due to damage from the Victorian bushfires and Queensland floods, founders Luke Baylis and James Miller have faced the biggest downturn in retail sales for years.
 

Thursday, 30 April 2009

20 sales and marketing problems solved

SmartCompany has identified 20 major sales and marketing problems facing business owners, and found 20 solutions from experts and entrepreneurs.
 

Friday, 13 March 2009

Sumo Salad finds a healthy model

Co-founder Luke Baylis is confident Sumo has the business model to help it survive the downturn.
 

Wednesday, 04 March 2009

Tuesday, 03 March 2009

SumoSalad

When living in the US, SumoSalad founders James Miller (right of picture) and Luke Baylis were exposed to a society filled with endless supplies of junk food, obesity and unhealthy living. They realised it was not much better in Australia.
 

Friday, 30 May 2008

20 Online Marketing Tips

As we interview dozens of smart companies every week, we increasingly hear about great online marketing strategies. Many fast growth companies are getting up to half their leads from pay per click or search engine optimisation. Learn from these real life
 

Thursday, 29 May 2008

52 entrepreneurs share their real life tips

Over our first year of existence, many of Australia’s best entrepreneurs generously shared tips, trends, ideas, leads and opportunities. So here are a few favourites from the zillion of tips from the SmartCompany community. There are 52 tips – one for eac
 

Thursday, 03 April 2008

10 tips for marketing in a downturn

Marketing is often the first thing to go when tough economic times put the squeeze on cash flow, but experts say those who maintain spending often emerge the strongest when things pick up. BY MIKE PRESTON
 

Wednesday, 05 March 2008

Franchise industry challenged by new disclosure laws

Franchise industry challenged by new disclosure laws
 

Tuesday, 04 March 2008

Salad chain sprouts legs

Sumo Salad is set for a growth spurt, with tendrils spread in several directions. Founder Luke Baylis talks to JACQUI WALKER about regaining control of the brand and recruiting franchisees in a tough market.
 

Friday, 09 March 2007

Viral salads

Sumo Salad made a big hit with its web video viral marketing campaign. Founder Luke Baylis tells JACQUI WALKER how it all came about.
 
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