Poor site selection caused Kripsy Kreme crash, Sumo Salad founder Luke Baylis says
Monday, 08 November 2010
Collapsed donut chain Krispy Kreme expanded too rapidly and selected extremely poor sites for its products, Sumo Salad founder Luke Baylis has said in a withering analysis of the chain's demise.  ...

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Carsales.com chief Greg Roebuck wins entrepreneur of the year award
Friday, 13 November 2009
Just months after leading his company to a spectacular $1 billion float, Carsales.com founder and chief executive Greg Roebuck has been named entrepreneur of the year in the annual awards run by accounting firm Ernst & Young.  ...

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How we solved our start-up challenges
Tuesday, 13 October 2009
You have to be brave, passionate and smart to start a business. Given how challenging the process can be, it pays to be a little crazy as well. Finding investors, managing cashflow, building credibility and establishing a great team are just some of the problems ...

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Jumping on the bandwagon
Thursday, 24 September 2009
Entrepreneur Franz Madlener was his usual forthright self when asked whether his Smart50 company Villa & Hut use social networking. "What the hell is social networking? Did I fall asleep on the couch while someone came up with a new word for something."  ...

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Wave-and-go payment system launched in Melbourne
Tuesday, 22 September 2009
A contactless payment system introduced by NAB has begun a commercial roll-out in over 500 Melbourne businesses that eliminates the need for customers to enter a PIN or sign for transactions under $100.  ...

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How the Smart50 are planning for recovery
Tuesday, 22 September 2009
Business confidence is back, customers are restocking for a busy Christmas trading period and sales and profits are heading upwards. If you haven't got your recovery strategies in place, you're already falling behind.  ...

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SumoSalad
Tuesday, 08 September 2009
Luke Baylis James Miller Smart50 rank: 22 Revenue: $45,432,387 Growth: 81.06% Founders: Luke Baylis, 32; James Miller, 34 Based: New South Wales Employees: 54 Industry: Retail trade Website: www.sumosalad.com Food franchise SumoSalad is ...

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20 sales and marketing problems solved
Thursday, 30 April 2009
The recession has thrown the sales and marketing strategies of entrepreneurs into disarray. Customers have become more hesitant to buy, sales teams are struggling to get deals over the line, and the marketing budget isn't looking as healthy as it used to.  ...

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Sumo Salad finds a healthy model
Friday, 13 March 2009
These are tough times for food retailers, with rising unemployment and falling consumer sentiment leading to a sharp drop in customers.  But Luke Baylis and James Miller, founders of health fast-food franchise Sumo Salad, claim the main challenges for their ...

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SumoSalad
Wednesday, 04 March 2009
SmartCompany50 rank: 16 Revenue: $14.2 million Growth: 72% Founders: Luke Baylis, 29 James Miller 32 Based: Sydney Employees: 10 Industry: Accommodation, cafes and restaurants Website: www.sumosalad.com The desire to eat healthy food has spawned ...

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SumoSalad
Tuesday, 03 March 2009
Smart50 rank: 7 Revenue: $29.78 million Growth: 99.51% Founders: Luke Baylis, 31; James Miller, 33 Based: New South Wales Employees: 23 Industry: Retail trade Website: www.sumosalad.com   When living in the US, SumoSalad founders James Miller (right ...

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20 Online Marketing Tips
Friday, 30 May 2008
As we interview dozens of smart companies every week, we increasingly hear about great online marketing strategies. Many fast growth companies are getting up to half their leads from pay per click or search engine optimisation. Learn from these real life  ...

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52 entrepreneurs share their real life tips
Thursday, 29 May 2008
Over our first year of existence, many of Australia’s best entrepreneurs generously shared tips, trends, ideas, leads and opportunities. So here are a few favourites from the zillion of tips from the SmartCompany community. There are 52 tips – one for eac ...

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10 tips for marketing in a downturn
Thursday, 03 April 2008
Marketing is often the first thing to go when tough economic times put the squeeze on cash flow, but experts say those who maintain spending often emerge the strongest when things pick up. BY MIKE PRESTON  ...

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Franchise industry challenged by new disclosure laws
Wednesday, 05 March 2008
New disclosure laws for the franchise industry came into effect on Monday. Most franchise industry observers are saying that the amendments to the code do little more than codify best practice that the best franchise operators were following anyway. But Jason ...

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Salad chain sprouts legs
Tuesday, 04 March 2008
Sumo Salad is set for a growth spurt, with tendrils spread in several directions. Founder Luke Baylis talks to JACQUI WALKER about regaining control of the brand and recruiting franchisees in a tough market. ...

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Viral salads
Friday, 09 March 2007
Sumo Salad made a big hit with its web video viral marketing campaign. Founder Luke Baylis tells JACQUI WALKER how it all came about. ...

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