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todayWednesday, 2 September 2015

Melbourne music shop overwhelmed by Facebook support after robbery post goes viral

A small business in Melbourne’s east has turned to Facebook in a bid to help find several guitars stolen at the crack of dawn. by Broede Carmody

Fine print excuse doesn’t hold water: ACCC warns about “waterproof” phone claims

The Australian Competition and Consumer Commission has issued a warning to mobile retailers, saying it is keeping a close eye on retailers potentially making misleading claims when advertising “waterproof” mobile phones. by Renee Thompson

todayWednesday, 2 September 2015

Five signs you have been left behind in your marketing

Here are some key warning signs that you need to revitalise your marketing knowledge. by Michelle Gamble

Golden Gaytime fan back with new product suggestions; Quickflix in another trading halt: Midday Roundup

The ice cream fan who took credit for the introduction of Golden Gaytime tubs of ice cream has launched another campaign to lobby Streets to make two new Golden Gaytime-themed products. by Eloise Keating and Renee Thompson

yesterdayTuesday, 1 September 2015

Insta-success: The nitty gritty of what works for businesses on Instagram

It’s a social media platform with over 5 million active monthly users in Australia and brands all over the world are realising the benefits of engaging with their customers on Instagram. by Eloise Keating

Watchdog dismisses complaint against “semi-pornographic” Shane Warne ad

The advertising watchdog has dismissed a complaint made against a “confronting” and “uncomfortable” ad featuring former cricketing star Shane Warne. by Broede Carmody

Friday, 28 August 2015

Seafolly and Isola by Megan Gale part ways: Why business partnerships are like marriage

Fashion entrepreneur and model Megan Gale will acquire full ownership of the swimwear brand she founded with Seafolly in 2010, after difficulties securing the global trademark of Isola by Megan Gale prompted the severing of the business partnership. by Renee Thompson

Thursday, 27 August 2015

Concreter to paint over “pornographic” nude ad after watchdog ruling

A concrete company in Queensland that has been ordered to remove advertising featuring a painting of a nude woman on the back of its work ute will “paint a bikini on her” instead. by Renee Thompson

Wednesday, 26 August 2015

Watchdog rules against billboard for “promoting” tanning: How to advertise without offence

The advertising watchdog has upheld complaints against a train station billboard that used the words “getting a sweet tan” because it says tanning is against the community’s standards when it comes to health and safety. by Broede Carmody
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