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advertising & marketing

Thursday, 9 April 2015

Budget Direct’s Captain Risky advertisements smacked down by ad watchdog

The Ad Standards Board has found the latest “Captain Risky” TV ad is in breach of community health and safety standards. by Cara Waters

Tuesday, 7 April 2015

ActronAir falls foul of advertising watchdog for “racist” TV ads

An air conditioning company has agreed to make changes to one of its television commercials after the Ad Standards Board upheld two separate complaints accusing the company of racism. by Eloise Keating

Tuesday, 17 March 2015

Horse racing venue falls foul of ad watchdog for slogan telling punters “treat a woman like a race horse and she’ll never be a nag”

A Victorian thoroughbred racing venue has been forced to amend a print advertisement after the advertising watchdog ruled the ad’s slogan discriminated against women. by Eloise Keating

Friday, 13 March 2015

Subaru pulls TV ad deemed “highly offensive” to indigenous Australians

Subaru Australia has pulled a television advertisement after the advertising watchdog found it would be likely to offend people of Aboriginal and Torres Strait Islander descent. by Broede Carmody

Wednesday, 4 March 2015

Eight things you didn’t know about Australian advertising from industry veteran Russel Howcroft

The best advertising is produced when advertisers do something “just a little bit wrong”, according to Channel Ten executive general manager Russel Howcroft. by Eloise Keating

Tuesday, 3 March 2015

Australia’s first ever complaint about an ad: 40 years of advertising self-regulation

The first ad officially complained about to the Advertising Standards Council was a juicy one. by Eloise Keating

Wednesday, 25 February 2015

Unilever flooded with anti-gay complaints but ad watchdog rules Lynx TV ad is OK

The advertising watchdog has dismissed close to 40 complaints that labelled a Lynx television commercial featuring two men kissing as “immoral”, “indecent” and “highly offensive”. by Eloise Keating

Friday, 13 February 2015

Nimble under fire again for TV ads but Ad Standards Board says it is not taking advantage of vulnerable consumers

Payday lender Nimble has again been accused of exploiting people in financial hardship, with the Advertising Standards Board receiving three separate complaints about Nimble’s advertising in January. by Eloise Keating

Thursday, 12 February 2015

“We won’t change”: Federal Tyres Cairns claims competitor dobbed it in to Ad Standards Board

The co-owner of Federal Tyres Cairns is unrepentant after the Advertising Standards Board found his business’ recent TV ad was in breach of community standards. by Cara Waters
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