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Monday, 23 March 2015

The power of a value proposition

Many businesses and their sales teams are being lumped into the same basket as their competitors, with customers perceiving little difference between each supplier in their respective categories. by Sue Barrett

Friday, 20 March 2015

Don’t chase the time-wasters – help people who want to be helped

We all know Australia is a lucky country, but with this mentality comes complacency. by Trent Leyshan

Monday, 16 March 2015

Sales trends for 2015: Are you ready for the share economy?

The share economy has emerged as an alternative model to solve pain points in the market and create a whole new market. by Sue Barrett

Monday, 23 February 2015

Sales trends for 2015: When online retailers go bricks-and-mortar

For a long time now we have been hearing how online retailers are killing the bricks-and-mortar retail industry. So what happens when online retailers get physical? by Sue Barrett

Monday, 16 February 2015

What if we sell better instead of only selling more?

What if we aimed to sell better instead of focusing on only selling more? by Sue Barrett

Monday, 9 February 2015

What to do about badly informed buyers

Buyers have more information about products and services than ever before. Yet how much do buyers really understand and know about what suppliers can really do for them? by Sue Barrett

Should you list your prices?

Not giving your customers a price anchor can be a risky proposition for the seller. by Bri Williams

Monday, 2 February 2015

How to avoid the ‘race to the bottom’ and mutual destruction

The recent news about Coles and Woolworths being taken to task by the ACCC for their questionable dealings with suppliers has highlighted a major problem plaguing customer-supplier relationships. by Sue Barrett

Monday, 19 January 2015

Perspective taking: A sales technique to boost your business in 2015

Perspective taking is a critical life skill that can serve us well no matter what role we are in. by Sue Barrett
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