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todayThursday, 2 October 2014

Social media's troubled adolescence

Like teenagers, social media platforms are struggling to understand their position in the world, which is why businesses need to treat them carefully. by Paul Wallbank
 

Google Panda 4.1 search update rolls out, low-quality sites targeted: SEO Video

Last Friday, Pierre Far of Google revealed the search giant is rolling out a new update to its algorithm called Panda. Here’s what the update means for your website’s search rankings. by Jim Stewart
 

Is Ello a game changer?

Social platform Ello still has a few bugs to fix if it wants to play in the same space as Facebook. by Fi Bendall
 

How many hackers does it take to change a light bulb?

Recent stats from the Internet World Stats website show that 39% of the global population is now connected to the web. by David Markus
 

yesterdayWednesday, 1 October 2014

How to lay the foundations to your LinkedIn marketing plan

LinkedIn is increasingly becoming a strong platform for brands targeting other businesses. by Michelle Gamble
 

The true cost of a neglected website

Failure to communicate your news could be costing you business and your reputation. by Craig Reardon
 

Tuesday, 30 September 2014

I didn’t keep my promise – now what?

Your brand is the result of the promises you keep, and for the ones you don’t, it is the result of what you do then! by Michel Hogan
 

Seven key benchmarks franchisors should measure themselves against

As important as benchmarking is within a system, franchisors do little active benchmarking among themselves to rate their own performance measures. by Jason Gehrke
 

How to influence and impress at work

It’s not magic. It’s not genetic. Many get it wrong, but you can learn strategies to be more impressive and influential at work. by Eve Ash
 

Monday, 29 September 2014

How to avoid the online foreign exchange pricing trap when dealing with overseas customers

Establishing new customers in an overseas market can be quite challenging, with businesses spending a lot of time and resources deciding on a suitable pricing strategy. by Jim Vrondas
 
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