News and interviews on Peter Thornton including trends, features, blogs and community conversations from an Australian business perspective.
Tuesday, 08 September 2009
Online car rental company VroomVroomVroom returns to the Smart 50 after being ranked last year in second place. It's been another great year, with revenue growing from $2.4 million to $3.6 million, despite the downturn buffeting the travel and tourism sectors.
Tuesday, 03 March 2009
Remember when you rented a car by calling a travel agent or a direct supplier like Avis or Budget? In 2002 the founders of Vroom identified a niche in the online car rental industry and saw a massive potential to rank well in search engines.
Tuesday, 30 September 2008
Starting a business can be a frightening experience – just ask members of our Smart50 list. PATRICK STAFFORD surveyed the Smart50 to find out the most challenging pitfalls of starting a business, and uncovers the secrets to overcome them.
Do I dip my toe into web 2.0? What are my competitors doing?
Tuesday, 16 September 2008
Many of the fastest-growing entrepreneurs on the Smart50 are using their websites to grow revenue, reduce costs and improve productivity. AMANDA GOME reveals the 13 trends, tricks and hints from these web-savvy businesses.
Friday, 12 September 2008
Welcome to the Smart50 for 2008. This special bunch of companies are fast growing and innovative. They are web-savvy, both Gen-Ys and baby boomers. They don't need your money, and they are setting trends for the future. By JAMES THOMSON
Wednesday, 19 March 2008
The founders of fast growth online car hire business Vroom Vroom Vroom, Peter Thornhill and Richard Eastes, tell JACQUI WALKER how they built traffic with search engine marketing, created an innovative culture, and are planning global expansion.