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Retail advice
The multichannel path to profit
Ultimately, consumers interact with retailers for one simple reason, they like to shop! How they achieve this interaction depends on the lure of the retailer.
Overcoming FTA syndrome: failure to adapt
With the retail sector changing forever, too many businesses are failing to adapt.
Don't believe everything they say about online retail
Online retail has appeal for certain people and in certain product categories, but most people still want a shopping 'experience'.
The operational factors you can control to improve business fitness
You can’t change the headwind but you can adjust the sails when it comes to running your business.
The shop without sales: The questions you need to ask
From our experience, assessing whether a shop team is sales-focused starts in the backroom (or manager's office).
The counter encounter: Clean up the clutter
Is a messy, cluttered counter space leaving the right impression on your retail customers?
Engaged staff sell more! Seven ways to get staff selling
How you retain and train sales staff is becoming key to the success of retail businesses.
The war cry, the battleground and the chaos below
Does your management team have the capacity and endurance to see a strategy through?
Can strategic thinking be taught?
Creating a strategy and being able to execute it can be two quite different skill sets for leaders.
Dear retailer: I get it, you don't really want me as a customer, do you?
Breaking up is hard to do, so the song goes. But some retailers seem to want to make it easy.
How to play against the retail big guys
Australian retailers face stiffer global competition than ever before. Here are a few guiding principles that might help them survive the onslaught.
Is customer service overrated?
Customer service and customer value can often be contrasting variables to the entire customer experience.
Australian retail is no longer an island
What can Australian retailers learn from the successful overseas retailers now setting up shop here?
Strong CRM requires a good dose of CSM
Make sure you start with some common sense management before moving on to customer relationship management.
Not drowning just waving – Are we spending less or just differently?
The influx of overseas retailers shows there's still money in the market and that we can learn a thing or two from these retailers.
Don't blame the referee; let's concentrate on the game plan
Spending time and effort blaming others can detract from focusing on what you need to do to build your business.
The fit approach to recruiting the right retail staff for your business
Don't find staff, have them find you!
The 'blandification' of our retail offer
Are Australian retailers boring their customers out the door?
Tips to avoid the pitfalls of discounting
Discounting is rife among Australian retailers. But is it the best strategy or should retailers be trying more innovative tactics?
Romancing the brand
Are your customers in love with your brand? Maybe it's time to spark the flames of retail romance.
How to ensure a successful, sustainable future in retail
Darrell Lea's collapse has given many retailers a chance to take stock and assess their own retail fitness.
It's time to trim the fat and build muscle to get fit for business
Running a retail business, especially in today's adverse environment, can be an Olympian task.
Fit management of your inventory levels will reap rewards
Having the correct level of inventory is 80% science and 20% art, and getting the two the wrong way around can prove disastrous.
The sum of all experiences will drive retail dollars
Successfully integrating the many strands of the modern retail experience is the way forward for retailers.
Planning to win the game of retail
I always like to say that every business is for sale and the objective of the business is to understand at the start; the value of the business at the end.
The human brand
Your brand can capitalise on social trends by using the right celebrity endorsement.
How to build an army of brand advocates
Research shows 80% of consumers trust recommendations from family, friends and “influential” persons. However, that advocacy has to be earned.
Time to jump onto the retail controls
It’s time to stop worrying about the financial markets and interest rate decisions – jump onto your retail controls and build a fitter business today.
It's more than a store - Changing the mentality towards your store space
Retailers can't afford to just sell stuff anymore. The smart ones focus on creating value for their consumers.
The real way forward for retail in 2012
No matter what the state of the economy, there are always ways to make your retail business fitter by embracing the exciting speed of retail change.
Wow your customers with powerful retail design
Investing in a strong merchandising and design strategy is essential to lifting sales and profits.
Bring some Christmas fitness cheer!
As we know, up to 30% of all retail trade is done in the Christmas/New Year period for many retailers, and as such we are now playing in the Grand Final of retail.
Establishing a single view of the customer
To be a truly cross channel retailer we need to establish one simple underlying principle and that is that we truly do have a single view of our customer.
You can’t shake hands online!
Here are 10 questions to ask yourself in regards to your sales and service procedures.
Separating the forest from the trees
How many of us are deeply entrenched in the forest of business, each perspective clouded by an intermittent branch or leaf that blocks your view?
Cash is king: Planning cashflow
A cashflow budget is the best tool for keeping a tight handle on the flow of funds into and out of your retail business.
Is your customer service wonderful or just passable?
Rather than try to change the world, retailers should focus on changing what they do within the four walls of their retail shops to attract, engage and maintain a healthy and loyal customer base.
A lack of customers should not be an excuse
Retailers who complain of a lack of customers need to make sure they are doing everything to convert the traffic they do have.
The shop without sales
The secret to a focused, motivated and goal focused retailer is generally not found in the shop.
Wow your customers with powerful retail design
Investing in a strong merchandising and design strategy is essential to lifting sales and profits.
Automate your merchandise for increased returns
If you are planning to grow your business aggressively, a fully integrated merchandise management system is a must.
Why customers won’t tell you when things are bad…
Most unhappy customers don't bother to complain to the source, they just leave the store and never come back, and worse still they tell their friends.
Where is the magic?
The sameness of Australia's retail offerings is a worry. Businesses must show more personality.
The counter encounter
Fixing the counter encounter and clearing the area to ensure that the focus is on processing the sale, engaging your customer and welcoming them back should be top priority for retailers.
Reduce staff turnover by hiring the right people
Here are some remedies for ensuring that your recruitment practices are on the right track to being 'fit for business'.
