Any cries from Facebook naysayers that the social network is ‘dead’ or ‘dying’ will fall on the deaf ears of its shareholders today, as they bask in a record high stock price off the back of the company’s most recent earnings report. by Kirsten Robb
Social media is an important proven channel for creating brand buzz, but research shows these conversations only equate to a proportion of brand conversations, with many more triggered through other avenues. by Fi Bendall
Instagram is the new kid on the block when it comes to social media marketing and very soon there is going to be a whole lot more advertising on the platform no matter which profiles users choose to follow. by Michael Walsh
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