A sporting goods store in regional News South Wales has taken to Facebook to name and shame two young shoplifters, resulting in the goods being returned to the store by one of their mothers. by Kirsten Robb
While small businesses are often encouraged to use social media as a tool for engaging with their customer base, US study reveals just 13% of posts left by consumers are addressed by the brands. by Eloise Keating
More than 200 Facebook users have flooded the page of a regional Queensland café to leave five-star reviews of the small business—the majority of whom have never been to the café—after its stance on breastfeeding mothers went viral. by Kirsten Robb
Most Australian small business owners don’t know how much they are spending on social media or how effective their campaigns are, with some SMEs even abandoning their social media accounts over the past 12 months. by Andrew Sadauskas
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