Any cries from Facebook naysayers that the social network is ‘dead’ or ‘dying’ will fall on the deaf ears of its shareholders today, as they bask in a record high stock price off the back of the company’s most recent earnings report. by Kirsten Robb
Social media is an important proven channel for creating brand buzz, but research shows these conversations only equate to a proportion of brand conversations, with many more triggered through other avenues. by Fi Bendall
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