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Tuesday, 18 November 2014

Would you want ‘Facebook at Work’ in your business?

Facebook is secretly trialling a platform for businesses to use in the workplace called “Facebook at Work”. by Kirsten Robb

Monday, 17 November 2014

Facebook’s warning to SMEs: The number of organic posts in users’ newsfeeds will be dramatically slashed

Facebook has issued a warning to business owners that it is about to slash the number of organic posts that users see in their news feeds in the coming months, in a major blow to businesses that rely on social media marketing. by Andrew Sadauskas

Monday, 17 November 2014

Fast Lane: A lesson from a sword swallower in targeting social media

Setting up social media accounts for your business is easy; using them effectively takes a little more effort. by Cara Waters

Thursday, 13 November 2014

What are you going to do when the virtual lynch mob knocks at your door?

Australia is becoming a more conservative and reactionary society, so businesses need to be ready for when they upset online pressure groups. by Paul Wallbank

Tuesday, 11 November 2014

Halal hate campaign: Businesses targeted by organised social media attack as anti-Islam lobby group claims success

More Australian companies are facing an online backlash over halal-certified products in an organised attack by a network of anti-Islam groups. by Kirsten Robb

Restaurant owner says he is under attack from “militant vegans”

A New South Wales restaurant owner has rejected claims he is a bully after a Facebook post about a vegan customer went viral. by Eloise Keating

Monday, 10 November 2014

“We were stuck between a rock and hard place”: Dairy manufacturer drops halal certification after social media backlash

A South Australian dairy manufacturer has been forced to drop its halal certification and a major deal with Emirates Airlines after it copped abuse on its Facebook page. by Kirsten Robb

Wednesday, 5 November 2014

Can Twitter trolls be silenced or is Twitter heading to Second Life?

Online bullying and trolling behaviour has become a major issue for social media platforms such as Twitter. by Fi Bendall

Tuesday, 4 November 2014

Melbourne hotel cancels event with pick-up artist who “abuses” women in the wake of petition

A Melbourne hotel has cancelled a seminar featuring controversial US-based “pick up artist” Julien Blanc, after a petition to stop the event gained more than 7000 signatures. by Kirsten Robb
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