The Online Anthropologist

Friday, 24 May 2013

Tumblr: Brands should forget buying media and start producing content

Paid media is not the solution, if Yahoo! wants to profit from their purchase of Tumblr they need to start building and curating authoritative content. by Richard Parker
 

Friday, 17 May 2013

Marketing's great hopes: Big data vs neuroscience

Will the marketing world finally, fully understand our customers by using big data or neuroscience? by Richard Parker
 

Friday, 10 May 2013

The internet is dumb and it’s getting dumber, isn’t it?

Web content seems to be constantly dumbing down. But are idealism and quality fighting back? by Richard Parker
 

Friday, 03 May 2013

#Music: Twitter's got a new groove, but does it pulse to the planet's beat?

If you love music and you can't go five minutes without tweeting then listen up: Twitter #Music is here. by Richard Parker
 

Friday, 19 April 2013

Is it time to say goodbye to the traditional website?

More people seem to be eschewing traditional websites for the delights of Facebook and RSS aggregators. Could this spell the end for the traditional brand website? by Richard Parker
 

Wednesday, 10 April 2013

Meet your future 'quantified self'

The 'quantified self' and what it means for technology, health and the future of Western Civilisation. by Richard Parker
 

Friday, 05 April 2013

Three ways to update your (digital) style for autumn

While the change of season is a good time to update your wardrobe, it's also a great time to give your online presence a seasonal upgrade. by Richard Parker
 

Wednesday, 27 March 2013

Does negative advertising work?

People don't always like negativity – and it shows in the way audiences react to negative advertising. by Richard Parker
 

Wednesday, 20 March 2013

Athletes' uneasy relationship with social media and how it can help you achieve your goals

Many sports stars are putting a personal embargo on social media. If it distracts the world's greatest athletes from achieving their dreams, what about the rest of us? by Richard Parker
 

Friday, 15 March 2013

Design and the dollar: Facebook's News Feed makeover and what it means for your back pocket

Facebook's News Feed has undergone its most intensive makeover since its inception in 2006. But is the result beauty or a botch job? by Richard Parker
 

Wednesday, 06 March 2013

Hey! You! Get off of my cloud!

DeVry University in the USA recently reported that 95% of people don't know what the cloud is, despite having used it. Scary, right? by Richard Parker
 

Wednesday, 27 February 2013

Benefit your business by using LinkedIn Today, today

We all know LinkedIn is quite handy for network building, but how does its connections-based, tailored news platform, LinkedIn Today, stack up? by Richard Parker
 
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