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Witchery
News and interviews on Witchery including trends, features, blogs and community conversations from an Australian business perspective.
Special offers may speed things up
Many retailers have adjusted their marketing communication strategies to adopt some interesting and effective short-term tactics.
Major marketing blunders
A major marketing mistake can cost a brand dearly. We look at some high profile marketing gaffs and explain how your company can avoid following suit.
10 ways to test your business
Constantly testing your business is not being paranoid. It's essential. Get to know how healthy your business is, beyond the balance sheet.
Gen Y now the largest group in Australian society – here’s how to talk to them
New research by CommSec economist Craig James shows Generation Y has taken over as the most dominant demographic group in Australia.
Property company, retail group join the new wave of floats set to hit the market
The recovering economy is set to tempt a number of companies to float in the next six months, with property group Investa and retail group Ascendia set to hit the stock exchange in big floats.
10 marketing tips that won’t cost the earth
Ever thought of hiring an actor to talk about your brand? It pays to think outside the square when trying to attract customers.
Australian businesses look to British expansion despite economic woes
Australian businesses should consider expanding into Britain or using it as a springboard into Europe, despite the country’s deep recession, a senior Austrade official says.
Witchery and Mimco push ahead
The economic crisis is nothing new for Witchery and Mimco chief executive Iain Nairn, who has weathered two downturns in the last three decades. While he predicts tougher times ahead, the retailer believes the fashion group has the strategy to survive and
JC Penny might be gone, but the next wave of overseas online retailers is coming
Any Australian retailer feeling smug about the rushed retreat of US giant JC Penny from the local market after just two months should think again.
David Jones signs exclusive deals with 50 new brands
David Jones has entered into long-term department store exclusive supply agreements with 50 new brands and designers across all key categories.
Winners and losers from this week
It’s been another big week in business and just in case you’ve spent the week trying to figure out how your iPhone works, we’ve picked out the winners and losers.
Witchery, Target and JAG pay up for copyright infringements
Witchery, Target and JAG pay up for copyright infringements
Retail entrepreneurs who made a killing
Retail entrepreneurs who made a killing
The big (stinking rich) sell-off
The latest accessory among the ranks of Australia’s wealthiest entrepreneurs? A ‘For Sale’ sign. What has spurred the big sell-off? JAMES BENNETT reports.
Shouldering the drive and passion
Amanda Briskin is a true innovator. She started Mimco 11 years ago with $5000 and a design for two handbags and just sold the company for $45 million. She bucked the norm many times while building her handbag and accessories company and now tells Amanda G
Market rebounds, but wobbles to continue... Labor unfair dismissal exemption?... Mimco sold to Wesfarmers... Gen-Ys need skill injection... Franchise CEO goes to retailers... Labor tax help for housing... R&D concessions... New RBA hints
Market rebounds, but wobbles to continue... Labor unfair dismissal exemption?... Mimco sold to Wesfarmers... Gen-Ys need skill injection... Franchise CEO goes to retailers... Labor tax help for housing... R&D concessions... New RBA hints
10 secrets of the stinking rich
Short of the dream lottery win, breaking into the ranks of the mega-rich seems unattainable. But the stinking rich have betrayed clues to their success – consistent traits that we can learn from. Here are the top 10. By JAMES BENNETT
