Catriona Pollard
How this startup used PR to get new customers and sales
It’s the chicken and egg scenario that so many new businesses face.
They need sales to get off the ground, but they don’t have the fu…
How this startup used PR and the media to get noticed by investors
The one inevitable fact about all startups is that in order to grow they need capital, and unless you’re lucky enough to be self-funded, t…
How the federal election may affect your PR activities
The next federal election is looming. And while this is certainly important for the nation, from a PR perspective it is massive news.
Why…
Five tips to stay in control of your social media accounts
For business owners, social media can get overwhelming. Notifications, messages, comments. Every day of the week. An endless cycle and it ca…
Is PR still relevant?
If you’re the owner of an SME, you’ll know how important it is to build awareness and one of the best ways to achieve this is to secu…
Five tips to help you become a great public speaker
For many people, public speaking is a massive challenge. Most people adamantly tell themselves they can’t do it, but this is far from…
How to be a picture star on Instagram
There’s no denying that Instagram has become a major player in the social media landscape over the past few years. Research shows it is…
Blogging tips to build your business
One of the most important factors for your business’s success is the positive perception of your brand by your customers. And one of the m…
Three social media lessons from Ireland’s ‘Yes Equality’ campaign
We all know social media is a great tool for businesses and thought leaders to promote their brand and create an online image. The potential…
How to amplify your media coverage
Congratulations, you’ve just scored a fabulous piece of media coverage! Now, what are you going to do next? No longer is it just yesterda…
