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Catriona Pollard is the founder and director of CP Communications and the author of From Unknown To Expert.
It’s the chicken and egg scenario that so many new businesses face.
They need sales to get off the ground, but they don’t have the fu…
The one inevitable fact about all startups is that in order to grow they need capital, and unless you’re lucky enough to be self-funded, t…
The next federal election is looming. And while this is certainly important for the nation, from a PR perspective it is massive news.
Why…
For business owners, social media can get overwhelming. Notifications, messages, comments. Every day of the week. An endless cycle and it ca…
If you’re the owner of an SME, you’ll know how important it is to build awareness and one of the best ways to achieve this is to secu…
For many people, public speaking is a massive challenge. Most people adamantly tell themselves they can’t do it, but this is far from…
There’s no denying that Instagram has become a major player in the social media landscape over the past few years. Research shows it is…
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