It can be easy to overcomplicate your elevator pitch, but with a simple structure and a little preparation, you’ll be getting people on board in no time.
So you've perfected your brand story and pitched your idea. Here’s a guide to help you navigate the first of hopefully many media opportunities.
What can startup founders learn from Gillette’s new advertisement? A great deal, but here are a few thoughts to get you started.
If you’re like many Aussie startups, getting better media coverage is high on your list of priorities. But where to start? Here are three essential steps.