How much does a logo cost? At Nike, it’s $35

The widely-criticised London 2012 Olympics logo cost about $625,000 when it was designed in 2007.

Nike’s famous ‘Swoosh’ was designed by a student for the handsome sum of $35.

Decide for yourself whether some of the world’s most expensive brand logos were worth the cost.

Read the article here at Huh.

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