Innovation

In debates, words do have more impact than body language

Jaclyn Densley /

Debates are taking centre stage in the US as presidential candidates vie for the attentions of all-important undecided voters.

New research in the States has revealed candidates’ body language and ability to ham it up for the audience have little influence on potential voters, especially when compared to the impact of their actual statements and arguments.

Lindsay Abrams explains at The Atlantic.

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