The rise of no-name designers

Two years ago Bill Small toiled at one of New Zealand’s largest wineries, “pushing numbers around spreadsheets” and dreaming of striking out on his own.

Today he and his wife, Claudia, make six wines, including three sorts of Sauvignon Blanc, under their own label.

 They sell them through a four-year-old company that claims to be Britain’s fastest-growing online wine seller, The Economist reports.

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