Young people aren’t buying cars because they’re buying smartphones instead

The US auto industry fears that financially-pressed young people who connect online instead of in person could hold down peak demand by 2 million units each year.

The Atlantic Cities associate editor Jordan Weissmann recalls how youth culture in the States was once car culture.

“Teens cruised their Thunderbirds to the local drive-in, Springsteen fantasized about racing down Thunder Road, and Ferris Bueller staged a jailbreak from the ‘burbs in a red Ferrari. Cars were Friday night. Cars were Hollywood,” he says.

But things are changing. And car manufacturers are worried. Read Weissmann‘s story here.

COMMENTS

Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments
Close
SmartCompany Plus

Sign in

To connect a sign in method the email must match the one on your SmartCompany Plus account.
Or use your email
Show
Forgot your password?

Want some assistance?

Contact us on: support@smartcompany.com.au or call the hotline: +61 (03) 8623 9900.