Friday 17 December
Thursday, December 16, 2010/
With Christmas looming, StartupSmart has decided to look beyond the festivities and focus on how to build a better business in the New Year.
Today, we kick off our ‘How to do it in 2011’ series, where we will provide advice in key areas including hiring, finance, sales and growth.
First up is serial entrepreneur Philip Weinman, who explains how you can thoroughly test your start-up idea ahead of a 2011 launch. He also has some sharp words for those planning to procrastinate rather than take the plunge.
Oliver Milman, editor
Social media mishaps: Why businesses should think twice before cracking jokes online Catriona Pollard CP Communications founder
An ‘opportunity-hunting’ generation: Here's what millennial workers need and want Karen Gately Corporate Dojo founder
Spilling the beans: Why inviting someone to 'grab a coffee' is disingenuous and unnecessary Sue Parker DARE Group founder
Why success is simple, motivational speakers suck and Eye of The Tiger is dead to me Ian Whitworth Scene Change co-founder
How Emily McWaters manages her Sydney-based business from Kangaroo Island Emily McWaters The Hamper Emporium chief
Why 'Orwellian' performance monitoring is crucial to building an ethical company culture Michael Kodari Kodari Securities chief