Friday 17 December
Thursday, December 16, 2010/
With Christmas looming, StartupSmart has decided to look beyond the festivities and focus on how to build a better business in the New Year.
Today, we kick off our ‘How to do it in 2011’ series, where we will provide advice in key areas including hiring, finance, sales and growth.
First up is serial entrepreneur Philip Weinman, who explains how you can thoroughly test your start-up idea ahead of a 2011 launch. He also has some sharp words for those planning to procrastinate rather than take the plunge.
Oliver Milman, editor
Forget marketing, the secret to business success is being well-liked Ian Whitworth Scene Change co-founder
Why brick-and-mortar will drive e-commerce by turning stores into distribution centres Brenton Gill Radaro managing director
Play, refine and grow: How I started a successful shoe business with just $100 Sarah Nally Sienna Baby founder
How we created an engaging online course with a 91% completion rate Emma Green Your CEO Mentor co-founder
Flexible working is all the rage, so here are six tips to help you get started Alison Michalk Quiip founder
Four tips for playing the long game in business, from Victoria's Small Business Woman of the Year Fiona White Own Body founder