Friday 31 August
Thursday, August 30, 2012/
There is conjecture over how long a business can tag itself as a ‘start-up’. Nonetheless, by most accounts, you should be moving beyond your initial formative stage by your third year.
That is precisely where StartupSmart finds itself ahead of the site’s second birthday tomorrow.
Much like any other start-up, we’ve learned a lot about the marketplace since we launched and strive every day to provide the high-quality content our audience demands.
But how long does the start-up struggle last for?
Today, in a special series of second birthday-themed features, business advisor Greg Hayes explains why start-ups aren’t out of the danger zone by their third year and HR expert Vicki Crowe outlines how to handle your first hire – a common challenge for firms a couple of years in.
Be honest about your situation: How vulnerability helps businesses thrive Sue Parker DARE Group founder
Own it: The 10 things you need to do to manage your personal brand Lisa Stephenson Who Am I Projects founder
Six invaluable lessons: What 20 years in aged care taught me about being an entrepreneur Natasha Chadwick NewDirection Care founder
An entrepreneurial superpower: Eight tips to help develop resilience Adala Bolto ZADI Training co-founder
Going through a lull? Five areas you should invest in when sales drop Tamara Alaveras and Sonia Majkic 3 Phase Marketing co-founders
Stop telling us how busy you are, it's boring and charmless Ian Whitworth Scene Change co-founder
Blandification™ and the state of modern branding Jeffrey Oley The Offices co-founder
Why you should find the right role for the right person — not the other way around Bruce Stronge Outfit founder