Thursday 27 October
Wednesday, October 26, 2011/
Today on StartupSmart, we look at how you can utilise social media in a way that is a little more sophisticated than just a blunt sales tool.
As tech entrepreneur Ruslan Kogan explains, social media is a great way to interact with your customers, but they will be quickly turned off if you simply bombard them with marketing drivel.
Your business may not be part of the Arab Spring, but you can still mobilise people to act. Read Kogan’s tips to see how.
The art of business drinking: How to make deals, networks and friends Ian Whitworth Scene Change co-founder
Bridging the gap: Why regular customer surveys are key to good business Sonia Majkic 3 Phase Marketing co-founder
Six reasons every workplace should have a resident dog Michael Tiyce Tiyce & Lawyers principal
How we created an engaging online course with a 91% completion rate Emma Green Your CEO Mentor co-founder
Five things to consider before you launch a family business Monique Bolland Nuzest co-founder
Why Australian businesses are the new owned media moguls Jonathan Hopkins Marketing