Start-ups face constant pressure to ramp up their presence on multiple social media platforms. But in doing so, they run the risk of fragmenting their social media presence.
According to Matty Soccio, smaller firms that have committed to growing on one platform have a distinct advantage, as long as they’re using the right platform for their business.
Today, Soccio provides a breakdown of the social media networks and platforms that Australian small business is most engaged with in 2013, and how they can work for your business.
What will the election mean to you?
Sign up to our free newsletter, including this weekend’s coverage of the election.