
Ian Whitworth, Undisruptable. Source: Penguin Random House
6 minute Read
Ian Whitworth’s Undisruptable: Timeless business truths for thriving in a world of non-stop change is funny, smart and direct in its advice.
Whitworth says he wrote the book to correct some of the biggest misconceptions he had come across in business.
“When I started out in business, all the advice I got was wrong. You’ve got to get external investors! Grow your business! IPO is the ultimate goal! It turns out that all of that was wrong,” he says.
After a private equity firm took over a company he was working for, but had no ownership in, Whitworth said they destroyed it with a range of ideas that killed the company’s soul.