Food services on wheels have been popular for a long time, such as traditional ice-cream vans and pizza trailers at sporting events.
But a new mobile taco service in LA is using wheels along with social networking to deliver its products.
The Kogi Korean BBQ sells its products from two trucks that constantly move through the metropolitan Los Angeles area.
But in order to locate them, customers must first check the business’s Twitter account to find each truck’s position in the city.
The LA Times has called the service “a burgeoning cyber-hippie movement affectionately referred to as ‘Kogi kulture’,” while the business sells each products for an average of $US2.
The business has created a massive following, with hundreds of customers lined up each night.