This house is shooting up in value: Meet the property owner advertising to drug-dealers

Calling for a buyer who is an ‘Amateur chemist or horticulturalist,’ a description from Property Now advertises this Price Street, Parrakie, South Australia property on the market for $55,000.

Owner of the property Michael Uspensky from National Rental Inspections told Property Observer that it is, of course, tongue in cheek.

With its nod towards Breaking Bad, Uspensky said he’d bought it about four years ago for around $60,000 and put it to market about six months ago, with the “normal, nice, happy way” of advertising.

It didn’t work, so he decided on a different tact.

The photos, which arguably could have made their way onto our list of the worst real estate photography, further help the amusement around this piece.

Uspensky said that it’s a $55,000 property, and says the photos are appropriate for the type of property.

“WAITING TIL THE HEAT’S OFF? PREFER TO BE LEFT ALONE? A steal at only $55,000 and 27 kilometres from the nearest cop shop. Seriously, a bargain buy for someone who wants to really get away from it all,” the advertisement says.

With a separate garage, the property advertisement recommends a coat of paint and some minor work to fix it up.

“It has got some attention, some of the locals are a little bit concerned,” he laughed, noting he was careful not to actually say ‘drug-dealer’ in the advertisement.

“Everyone pitches to first home buyers and the return on investment but I don’t like to do the same thing,” said Uspensky.

“A lot of my marketing is very politically incorrect. If I can get a smile out of a person they’re listening.”

And it seems to be working, so far he has had a number of phone calls.

Will it sell? Time will tell!

This article first appeared on Property Observer.


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