50 Lawson Elliott Recruitment
Craig Du Rieu (36)
- Head Office
Human resources and recruitment
Founded in 2009 by Craig Du Rieu, Lawson Elliot has carved out a niche for itself in the increasingly crowded recruitment space by adopting a laser focus for accounting and finance.
Hitting $8.2 million in revenue for the 2017-18 financial year, the business has grown by 44% in the last three years, success Du Rieu puts down to its ability to provide industry-specific solutions for clients.
“While the market is saturated with recruitment companies, our competition is either large agencies with accounting and finance operating as one division among many, or a one-man band working from home,” he says.
Du Rieu is an accountant by trade, a perspective he says has given him a unique take on the needs of his customers, while bringing on more staff in recent years has allowed the business to establish a sustainable pipeline of new clients.
It hasn’t always been easy, Du Rieu and his co-founder, who has now sold out of the business, have worked some pretty long hours establishing the company in the market, juggling a variety of plates.
His advice for founders starting out? Don’t sweat the small stuff.
“We learnt quickly to delegate where possible, use the resources of family and friends, and make quick decisions on the small stuff,” he says.
Du Rieu has no plans to expand his business by looking beyond the accounting and finance sectors — that’s his niche and he’s sticking with it.
Instead, geographical expansion is on the cards in the coming years, following a recent focus on growing operations in Melbourne.
Opportunities in Perth are being considered, while international markets such as Singapore and Auckland are also potential targets for the growth-hungry entrepreneur.
Feel the churn: How to bounce back after losing staff and clients Sue Parker DARE Group founder
Own it: The 10 things you need to do to manage your personal brand Lisa Stephenson Who Am I Projects founder
How to call your team into action with a winning presentation Emma Bannister Presentation Studio founder
The link between diet and mental health — and how to eat your way to wellbeing Kate Save Be Fit Food co-founder
From interactive videos to AI: The five marketing trends that will dominate 2019 Warwick Boulter Collaboro co-founder
Australia is leading the legaltech revolution, but what does this mean for lawyers, firms and clients? Jodie Baker Xakia founder
Why a video news release needs to be part of your PR strategy Leisa Goddard Adoni Media managing director
Want to catch more customers? Here's how to create a super sales funnel Jovana Vujnic Bumper Leads founder