Advertising
Advertising
“Consider this decision final”: Australian businesses mull class action after Facebook bans hemp-related advertising
Australian small businesses selling hemp foods and products have been banned from advertising their products on Facebook and Instagram.
Advertising
How to amplify your brand on a budget
Three key considerations for amplifying a brand on a budget — for both a brand with a broad consumer base and a niche brand.
Advertising
The most complained about ad in Australian history revealed
In total, more than 6,600 Australians mustered their anger into Ad Standards complaints in 2018, so we rounded up the 10 most offensive ads.
Advertising
“Sacrilegious” ad depicting Jesus as an organ donor banned by advertising watchdog
An advertisement depicting biblical figure Jesus as an organ donor has been banned by the advertising watchdog, with complainants labelling …
Advertising
Stuck in the middle: How SMEs can avoid broadcast media pitfalls
"Here’s a rundown of what I’ve learnt rings true for medium-sized advertisers with less than $2 million budgets, and some tips on how to avoid waste."
Advertising
How to make digital part of your brand’s DNA instead of a bolt-on
Agencies continue to treat traditional and digital advertising as separate entities, resulting in the delivery of uncoordinated, ineffective campaigns.
Advertising
Swedish ad watchdog rules business’ use of ‘distracted boyfriend’ meme was sexist
The Swedish advertising watchdog has ruled a Facebook post that included the popular 'distracted boyfriend meme' has breached the country's advertising code of conduct.
Advertising
Nike’s latest campaign isn’t inspiring — it’s lazy
There’s a fine line between assent and exploitation and Nike's campaign is flirting with the wrong side of it.
Advertising
Google bans all ads for third-party tech support companies due to rise in “harmful” fake advertisements
Tech giant Google will heavily restrict all advertising on its platform by third-party tech support providers to combat the rise of "harmful" and fraudulent companies advertising in the sector.
Advertising
