Advertising
YouTube places fresh scrutiny on inappropriate content and advertising
It’s estimated YouTube plays host to more than 5 billion videos. That is an unfathomable amount of content, so it’s no wonder the video-shar…
“Offensive” University of Sydney ad banned for linking the word “criminal” to race
The advertising standards board has ordered the University of Sydney amend a billboard campaign after complaints were lodged suggesting the …
Should algorithms be allowed to decide what is acceptable and what is not in the online advertising world?
Many technology companies rely heavily on computer algorithms to drive decision making parts of their business. Without this technology, the…
“Unnerving and disgusting”: Ozmosis ordered to change “Pay with Pain” extreme sports ads over self-harm claims
Surfwear retailer Ozmosis has been ordered by the advertising watchdog to alter a variety of images included in its “Pay with Pain” promotio…
Modified Youfoodz ad nets 30 times more complaints after beeping out swearing
A Youfoodz ad that was changed after orders from Australia’s advertising watchdog last month has garnered 30 times more complaints than th…
“Un-forkin believable” Youfoodz ad banned by watchdog over concerns boy sounds like he’s swearing
An advertisement from food delivery business Youfoodz has fallen foul of Australia’s advertising standards due to the use of the word “f…
Dove delivers apology after customers rage at Facebook ad showing black woman turning white
Beauty products producer Dove has been forced to apologise and remove a Facebook campaign that showed a black model transforming into a whit…
Burger Urge hits back at Australia Post for “nuking” its Kim Jong Yum burger campaign and costing it $10,000
Brisbane burger chain Burger Urge says it won’t be backing down from having fun with its marketing campaigns, even after having to incur tho…
Six seconds and counting: Optus makes the cut in Google’s global top 20 bumper ads
An Optus advertisement featuring sprinter Usain Bolt has made Google’s inaugural list of the most popular six-second bumper ads from around …
Soaring growth sees Instagram reach two million monthly advertisers
There are now two million monthly advertisers on Instagram, with growth having soared over the course of the year as businesses increasingly…
