"Selling is the vehicle that allows opportunity to flourish and people to prosper. Nothing happens until something gets sold."
Personal word-of-mouth marketing from family and friends resonates more than advertising, especially in the context of planning a wedding.
In scrambling for leads, trying to cover every area and not wanting to miss anything, many sales teams end up doing nothing particularly well.
Puma’s anniversary campaign comes just over a month after rival footwear company Nike featured NFL player Colin Kaepernick in its own campaign.
Word-of-mouth marketing needs to be a priority, because 83% of Americans are more likely to purchase a product after receiving a verbal recommendation.
We must not overlook the increasing importance of storytelling in sales and marketing, as it takes our sales teams beyond presenting features and benefits.
"Here’s a rundown of what I’ve learnt rings true for medium-sized advertisers with less than $2 million budgets, and some tips on how to avoid waste."
Pinterest might be the trick for businesses that can market themselves visually and are looking to diversify their social media and boost engagement.
Whether you are booking a hotel room or choosing a restaurant, it is likely you'll read online reviews before making your decision.