Sales - SmartCompany

14 December 2020

Your cold-call sales strategy is based on a social obligation from last century. It's no longer proper manners to answer the telephone.

Sell, sell, sell! Five lessons in how not to sell from interactions with car salespeople

Sales

Adrian Falk

24 November 2020

"People are not just a sale or a means of revenue. They want to feel like their needs are met through your product."

Sales versus marketing: Which is the better strategy for startups?

Marketing

Benjamin Chong

2 November 2020

Regardless of how innovative a product is, traction is vital to building a customer base. But should startups be sales- or marketing-driven?

Shootsta’s client roster includes Deloitte, Coles, Samsung and DHL: Here’s how it won 100 clients last year

Sales

Gary Mitchell

28 October 2020

Many enterprise technology companies have seen significant success from investing in sales early and scaling it with the business.

Why business owners should check in on their sales teams this R U OK Day

Sales

Sue Barrett

10 September 2020

Many salespeople are struggling, not just to meet their sales targets, but to learn how to adapt and handle a whole new world of selling.

How a career in sales can be a ticket to a better life for women

Sales

Sue Barrett

7 September 2020

How sales leadership careers can empower women to rise up the corporate ladder and enhance their earning potential.

The pandemic has exposed 11 likely gaps in a business’ sales system: How many sound familiar?

Coronavirus

Sue Barrett

24 August 2020

Having engaged with 300 leaders, I’ve learnt where their sales teams have been exposed and left wanting during the crisis.

Australia re-opens: Seven ways to increase the likelihood customers will return to your store

Coronavirus

Ofer Mintz

29 May 2020

As Australia starts to 're-open' retail stores, restaurants and workplaces, a key question everyone is asking is whether customers will follow.

Target abandoned a successful marketing strategy and gave customers a reason to shop elsewhere

Target’s inevitable decline: Why Kmart, not COVID-19, led to the retailer’s woes

Coronavirus

Jason Pallant

25 May 2020

Target's decline to Kmart was inevitable: risky branding confused shoppers, and the COVID-19 pandemic was the final nail in the coffin.

Facebook and Instagram launch ‘Shops’ marketplace where retailers will sell directly to consumers

Coronavirus

Dean Blake

21 May 2020

Social commerce is about to get a whole lot more social, with Facebook announcing the launch of its marketplace offering Facebook Shops.

Marketing

Why your 80s-era phone sales strategy isn’t working

Sell, sell, sell! Five lessons in how not to sell from interactions with car salespeople

Sales versus marketing: Which is the better strategy for startups?

Shootsta’s client roster includes Deloitte, Coles, Samsung and DHL: Here’s how it won 100 clients last year

Why business owners should check in on their sales teams this R U OK Day

How a career in sales can be a ticket to a better life for women

The pandemic has exposed 11 likely gaps in a business’ sales system: How many sound familiar?

Australia re-opens: Seven ways to increase the likelihood customers will return to your store

Target’s inevitable decline: Why Kmart, not COVID-19, led to the retailer’s woes

Facebook and Instagram launch ‘Shops’ marketplace where retailers will sell directly to consumers

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