Sell, sell, sell! Five lessons in how not to sell from interactions with car salespeople Sales Adrian Falk 24 November 2020 "People are not just a sale or a means of revenue. They want to feel like their needs are met through your product."
Sales versus marketing: Which is the better strategy for startups? Marketing, Sales, Startup Advice Benjamin Chong 2 November 2020 Regardless of how innovative a product is, traction is vital to building a customer base. But should startups be sales- or marketing-driven?
Shootsta’s client roster includes Deloitte, Coles, Samsung and DHL: Here’s how it won 100 clients last year Sales, Startup Advice Gary Mitchell 28 October 2020 Many enterprise technology companies have seen significant success from investing in sales early and scaling it with the business.
Why business owners should check in on their sales teams this R U OK Day Sales, Wellbeing Sue Barrett 10 September 2020 Many salespeople are struggling, not just to meet their sales targets, but to learn how to adapt and handle a whole new world of selling.
How a career in sales can be a ticket to a better life for women Sales Sue Barrett 7 September 2020 How sales leadership careers can empower women to rise up the corporate ladder and enhance their earning potential.
The pandemic has exposed 11 likely gaps in a business’ sales system: How many sound familiar? Coronavirus, Sales Sue Barrett 24 August 2020 Having engaged with 300 leaders, I’ve learnt where their sales teams have been exposed and left wanting during the crisis.
Australia re-opens: Seven ways to increase the likelihood customers will return to your store Coronavirus, Retail, Sales Ofer Mintz 29 May 2020 As Australia starts to 're-open' retail stores, restaurants and workplaces, a key question everyone is asking is whether customers will follow.
Target’s inevitable decline: Why Kmart, not COVID-19, led to the retailer’s woes Coronavirus, Retail, Sales Jason Pallant 25 May 2020 Target's decline to Kmart was inevitable: risky branding confused shoppers, and the COVID-19 pandemic was the final nail in the coffin.
Facebook and Instagram launch ‘Shops’ marketplace where retailers will sell directly to consumers Coronavirus, Retail, Sales, Social Media Dean Blake 21 May 2020 Social commerce is about to get a whole lot more social, with Facebook announcing the launch of its marketplace offering Facebook Shops.
How to lose customers: Why you shouldn’t offer free services during COVID-19 Coronavirus, Sales, Social Media Sue Parker 21 May 2020 When businesses and startups give away their products and services for free, they are undermining their value and likely pushing away customers.
