Marketing

With an influx of noise in the digital world, it can be difficult to know whether your social media efforts are making an impact.

Build Your Brand podcast host Alisha Marfatia dives into why quality is more important than quantity when it comes to social media.

This week's Facebook outage was one of the largest global outages recorded. So what caused the outage of Facebook, Instagram and WhatsApp?

Today’s hours-long global outage of Facebook's smorgasbord of services will have a lasting impact — and one that comes at a bad time for the company.

Small businesses reliant on Facebook and Instagram have been dealt a hard lesson this morning, after a global outage shut down business pages for six hours.

An Instagram campaign is helping to create greater visibility for thousands of businesses at a time when Australia’s two largest states remain under COVID-19 restrictions.

Facebook-owned messaging platform WhatsApp has begun testing a new business directory that will allow users to search for, and interact directly with, small businesses.

A high court ruling determined businesses posting content on social media and inviting comments are 'publishers' and exposed to defamation.

Facebook has released its first pair of smart glasses in partnership with Ray-Ban, offering wearers the ability to capture photos and videos without even needing to pull out their phone.

Facebook has launched its Invoice Fast Track program in the US to support small businesses owned by women and minorities by buying up their outstanding invoices.