Marketing

Girlboss has been criticised for an Insta post claiming “unemployment is the new sabbatical” and calling on followers to find a silver lining in their layoffs.

In this digital age, it's easy for anonymous people to post malicious, fraudulent reviews about a business. So what can be done to stop this practice?

Luxuread founder Katie Moore shares the most important steps that every business can take to succeed on social media.

Starbucks and Coca Cola are the latest brands to pull or pause their advertising spend with Facebook, in a bid to protest hate speech on the platform.

Viral video platform TikTok is launching a new TikTok for Business feature, helping businesses engage with prospective millennial and Gen-Z consumers.

US startup Basecamp has found itself in an epic David vs Goliath battle with Apple, with its co-founder accusing the tech giant of a “shakedown”.

As fewer people write handwritten letters and more of us use social media to stay in touch, where does that leave Australia Post?

Aussie entrepreneurs are handing over their Instagram handles today, to help amplify the voices of Indigenous entrepreneurs, artists and creatives online.

TikTok is opening an Australian office as it looks to double down on success with local consumers by pursuing brand partnerships.

Some brands joining the Black Lives Matter movement have been called out on their past track records. Is it ever too late to make real progress?