Social Media

Godfreys CEO Tom Krulis shows how you can clean up with social media content: Video

Fi Bendall /

In my role working with various CEOs and businesses all sorts of things happen! Obviously social media is a big topic to be discussed. 

Yesterday, I was talking to the chief executive of Godfreys, Tom Krulis.

Now, this wasn’t planned, I was just trying to show him how easy it was to create social content with just my phone! 

Anyway he has agreed to clean 10 mattresses personally! If you’re in Melbourne, you can get Tommy the CEO to clean your mattress deeply to get rid of dust mites! 

He is awesome with personality plus. And he’s also very thorough with his cleaning.

But the BIG message here is that in every business, anyone can use a phone and create great social media content in a flash – just look at this! 

Please let me know if you want to have Tommy clean your mattress.

Here’s the video, all unedited and all real. 

I bet you didn’t realise Godfreys had such a cool CEO who is mad about his business. In just a few minutes I showed you the passion that drives this iconic brand.

That’s the power of social media! 

Go on – get your phone out and start video posting.

Fi Bendall is the managing director of Bendalls Group, a team of highly trained digital specialists, i-media subject matter experts and developers.

Fi Bendall

Fi Bendall is chief executive of The Female Social Network and a Westpac-AFR 2015 100 Women of Influence, who was described by CEO Magazine as "The CEO's secret weapon". An expert and pioneer in digital strategy, she has over 23 years’ experience in the digital and tech sectors.