How do I attract great staff to my business?
Thursday, July 23, 2009/
Dear Aunty B,
I am starting up, but not getting the type of people I require. They are risk adverse and all want to stay working in big companies. Should I offer them equity?
Would you sell part of your home to a complete stranger? Because that is essentially what your business is. When you take on an equity partner it is like swapping vows. You are essentially creating a business marriage. You are stuck with them through good times and bad times.
You never do that for a complete stranger.
What you must do is this: sell them the vision. Tell them all the exciting opportunities they will get in your start up, the training, the responsibility and the authority that they would never get in a 9-to-5 run of the mill corporate job where they are stuck down the bottom of the heap.
Certainly tell them that there is a possibility of equity in a few years after they have proven themselves, but never use it as the initial carrot.
Don’t forget. If they are risk adverse, they are probably not right for the business.
Your Aunty B
What are you waiting for? Email your questions, problems and issues to [email protected] right now!
The art of business drinking: How to make deals, networks and friends Ian Whitworth Scene Change co-founder
Bridging the gap: Why regular customer surveys are key to good business Sonia Majkic 3 Phase Marketing co-founder
Six reasons every workplace should have a resident dog Michael Tiyce Tiyce & Lawyers principal
How we created an engaging online course with a 91% completion rate Emma Green Your CEO Mentor co-founder
Five things to consider before you launch a family business Monique Bolland Nuzest co-founder
Why Australian businesses are the new owned media moguls Jonathan Hopkins Marketing