New year – new plans

There is lots of speculation about what 2009 will look like. Some are saying “how can we plan – if we have no idea what the economy will be doing?”.

The question I ask is, would you rather be a driver of your destiny, or take what you are given?


We run online surveys on the home page and we asked the question this week: “Do you have a new year’s resolution?” The results were as you would expect:


  • Be more healthy, 39%.
  • Spend more time with family/friends, 16%.
  • Get more organised, 15%.
  • Do more, eat more, rest more, 11%.
  • New year’s resolutions are made to be broken, 16%.


I wonder what the answer would be if we asked business type questions… say:


  • Be more profitable?
  • Spend more time understanding my people?
  • Get more organised – and manage more efficiently?
  • Do more with less and get a better result?
  • Plans are made to be broken?


Each year at 11.00am on 31 December my husband and I sit and outline our plan for the year; what we want to achieve professionally, personally and as a family.


This year I have set some challenging tasks for myself, from learning mediation to developing a new business initiative. So even though we have no idea what the world might look like at the end of the decade, I plan to be in the driving seat.


For me, plans are the road map – so I know where I’m going and more importantly I remind myself why I’m doing it.


Have a wonderful time creating 2009.


Naomi is the 2008 National Telstra Women’s Business Award winner for Innovation. Naomi was also a finalist for the Australian HR Awards and a finalist for the BRW Most Admired Business Owner Award in 2008. Also in 2008 RedBalloon achieved a 97% Hewitt employee engagement score.

One of Australia’s outstanding female entrepreneurs, Naomi regularly entertains as a professional speaker inspiring middle to high-level leaders on employer branding, engagement and reward and recognition. Naomi writes a blogand has written a book sharing the lessons from her first five years.


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