Top tips for speaking in public from someone who’s given more than 1000 presentations in their career

show up

Mapping out a plan for a speech or presentation before you deliver it will greatly improve your chances of landing a client, motivating your team or turning a negative situation into a positive one, according to one US executive.

Stefan Swanepoel, chairman and chief executive of the Swanepoel T3 Group, has given more than 1000 presentations over 30 years and he is a firm believer that public speaking skills can be taught.

Read more: The most overused word in public speaking

As Swanepoel explains in this article for Business Insider, working on his public speaking skills has also improved the way he communicates with his colleagues.

The author and management consultant says he uses five key tactics to hone his public speaking skills, starting with mapping out the message he wants to deliver.

“Think through what you want to say and identify the two or three key messages you want listeners to retain,” he says.

“Then, put those into a logical sequence.

“Keep the message condensed and easily understandable. The way to get a message across at work is to narrow it as much as possible. The more focused it is, the better employees will grasp it.”

The next four tactics to remember are: speak from the heart; use visuals to help communicate your message; take time to prepare beforehand (“Never wing it”); and finally, zone in on yourself.

“Business is all about having an idea and communicating your vision, so go ahead,” Swanepoel says.

Never miss a story: sign up to SmartCompany’s free daily newsletter and find our best stories on TwitterFacebook, LinkedIn and Instagram.


Notify of
Inline Feedbacks
View all comments
SmartCompany Plus

Sign in

To connect a sign in method the email must match the one on your SmartCompany Plus account.
Or use your email
Forgot your password?

Want some assistance?

Contact us on: or call the hotline: +61 (03) 8623 9900.