A resilient business is one that can achieve its core objectives, even in the face of major market disruption or global or personal adversity. Part two in this four-part guide focuses on digital agility.
Drawing from the lessons and insights of the SmartCompany 2020 resilience award winners, it covers examples of how businesses have adjusted to the ‘new normal’ and modified their business models in order to thrive.
You will get:
- Three case studies of founders that embraced digital agility to change their business models — profitably
- Insights into how capturing more point-of-sale data can improve your marketing
- Three places to kick-start your process: e-commerce, data-driven personalition, and cloud platforms