Smart50 Awards 2021: Disrupt Digital

Disrupt Digital

REVENUE: $24.2 million
GROWTH: 20.8%
FOUNDER: Ben Bradshaw, (38); Shannah Bradshaw, (36).
INDUSTRY: Marketing and communications

How it started

Ben Bradshaw was working as a corporate magician when he discovered the magic behind Google Ads. Quickly working out how to successfully use the platform to book more shows, he was giving informal advice to entrepreneurial friends before creating a formal business alongside his partner, Shannah Bradshaw.

Together they launched SponsoredLinX, which now sits alongside Get More Traffic and Search Marketing Experts within the Disrupt Digital Group.


In the past 12 months, the company has added 16 new employees, became a member of the World Economic Forum, and restructured its client management division to deliver a complete digital suite offering.

Through SponsoredLinX, Disrupt Digital launched a webinar series throughout the pandemic called Thrive & Survive, getting the content in front of 964,118 people in Australia, with more than 2100 clicking through.

Where to next?

Disrupt Digital is now in the process of launching a music label, Disrupt Music Group, leveraging the company’s experience in digital marketing to launch new artists.

With no plans on exiting the business, the founders are working towards a client acquisition goal of 10,000 by the 2022 financial year.