Get back to nature

Business start-up for eco-friendly grassIf you love the outdoors – but find yourself trapped inside due to work or weather – you’ll love the concept that Curb has come up with.



The UK-based natural media agency has created DesignGrass; soil-less urban greenery used as an eye-catching advertising technique.


DesignGrass uses natural grass purely for indoor environments. It can be designed in any shape, pattern, image, brand or word, and installed on internal surfaces such as walls and ceilings.


Once installed, the grass never requires any watering or trimming. DesignGrass is already being used by brands including Electrolux and Siemens, and is ideal for creating green spaces in commercial or residential buildings.


FlexiGrass is another impressive product, serving as a living carpet made from grass, herbs, flowers and plants. It can be used to cover anything or create green spaces in locations where vegetation would not normally survive.


Designed for both indoor and outdoor use, FlexiGrass requires only minor maintenance and trimming; it can be moulded, shaped, coloured and even textured.


Within the realm of hospitality and events, the rigid and durable product has already been used to temporarily grass the ballrooms of famous London hotels.


These incredible products open up a world of opportunity for eco-minded entrepreneurs. Imagine the possibilities here in Australia – you could create similar products based on a sea, desert or rainforest theme.


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