Jeff Bezos

James Thomson / Sunday, September 5, 2010

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

James was the editor and publisher of SmartCompany and LeadingCompany for five years. He is now the Australian Financial Review's companies & markets editor, and a former BRW editor.

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Jeff Bezos

James Thomson / Sunday, September 5, 2010

From the frontlines

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