Growth, How I did it

GetFlight.com.au lands in Singapore after scooping award

Oliver Milman /

Aussie travel start-up GetFlight.com.au is expanding to the Singapore market on the back of being named the “grooviest start-up” by global industry body Web In Travel.

 

The business, which was only launched in June, works by tracking discounted airfares in real time, initially on four airlines – Qantas, Virgin, Jetstar and Tiger.

 

The business was devised by entrepreneur Ian Cumming, who launched it alongside Don Takaya. It is monetised via sponsorship model.

 

The expansion to Singapore will see a new site, GetFlight.com.sg, launch with six brands, including two online travel agents and four airlines – Jetstar, Malaysian, Singapore and Tiger Airways.

 

The new site is already tracking sales airfares to more than 40 cities from Singapore, with additional airlines expected to sign up in the common months.

 

GetFlight’s foray overseas is part of a global push that saw it awarded as the world’s “grooviest start-up” at the Web In Travel conference in Singapore last month.

 

The start-up won the award following a series of competitive presentations against fellow finalists – US-based Flextrip.com and Singapore company TourPackages.com.sg.

 

It’s hoped that the award will expose GetFlight to industry investors who were present at the conference.

 

Cumming says: “We’re very excited to launch GetFlight.com.sg as the first step in our global strategy.”

 

“Singapore is a major travel hub for both full service and low cost carriers with strong competition and frequent sale airfares.”

 

“We plan to launch additional GetFlight international sites in the near future, in similar competitive markets where deal-savvy consumers are driven by price, and therefore sale airfares.”

 

GetFlight.com.au

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