Monday 17 October
Sunday, October 16, 2011/
Today on StartupSmart, we look at how start-ups can cope when faced by potential clients who seemingly want large, knowledgeable businesses rather than a risky new venture.
Sabir Samtani and David Easton strived for their business, digital agency Reborn, to appear much larger than it was following its launch.
However, rather than try to tackle this approach by themselves, the duo realised that they needed quality help to bridge the knowledge gap with larger companies. Today, they explain how they did it.
Elsewhere, mentor Tony Glenning explains why tech companies are flavour of the month for investors and New York-based Aussie start-up Michael Giles has some tips on how to stretch a threadbare budget.