Startup News & Analysis

Shark Tank season four premiere announced: Why is Steve Baxter angry this time?

Dominic Powell /

Get your scuba gear on because Shark Tank is back for a fourth season.

Staying on format, this season looks like it will include all the things that makes Shark Tank the show it is: a few ridiculous business pitches, some stroppy entrepreneurs, and seasoned investor Steve Baxter getting angry.

Baxter will join the same raft of investors the show has had for the past two seasons, sitting alongside RedBalloon founding director Naomi Simson, Boost Juice founder Janine Allis, Greencross founder Glen Richards, and ‘Mr. Worldwide’ (Talent2 International founder) Andrew Banks.

Season four of the Australian series will air from May 15, with episodes likely to continue weekly each Tuesday night. Promo videos released by Network Ten suggest Baxter fights for a whopping $1 million dollar deal, but storms out after the entrepreneurs request he partners with another shark.

“Season four of Shark Tank ramps up the rivalry between our five alpha Sharks, as they battle each other for the best deals. And there’s plenty to fight over; from a schoolboy whose business is already turning over $500,000 a year, to a 75-year-old with a radical new approach to the electric drill. Deals will be closed and doors will be opened,” Network Ten executive producer Paul Leadon said in a statement.

Some of the ideas revealed in a press release for season four sound truly ridiculous, including a world-first “fully articulated, life-like and camera-ready prosthetic baby”, an online marketplace for “rude and un-PC gifts”, and a “donug” – a chicken nugget-donut cross and also an affront to the human race.

Some of the more notable deals from Shark Tank‘s history include innovative clothes pegs business Hegs Pegs, which received a $100,000 investment from Simson in one of the first seasons, and Car Next Door, which scored a $300,000 investment from Baxter and has since raised further capital.

As always, SmartCompany will be providing recaps and interviews of every episode the next day, so if you missed out or want to know more about the business that just got funded, check in with us for the inside story.

NOW READ: Shark Tank’s Glen Richards on why it’s “damn hard” to be humble in the world of business

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Dominic Powell

Dominic is the features and profiles editor at SmartCompany.

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