How to benefit from the National Digital Productivity Conference this week

Businesses keen to use the high speed national broadband network to develop their offerings are the target of the Digital Productivity Conference, hosted by the federal government in Brisbane and webcast online this week.

 

The conference for business, government and community groups will cover a wide range of areas including cloud computing, teleworking and e-government.

 

The conference will run on Wednesday, June 12, and Thursday, June 13, in Brisbane.

 

Start-up operators unable to attend can watch session webcasts here, and follow the #digiconau hashtag on Twitter.

 

For start-ups, the key session of interest will probably be the one targeted at getting Australian businesses online. New findings show only 43% of Australian businesses have a website, and only 28% sell online.

 

Paul Simos of realestate.com.au, David Gurney of Blue-Rocket, Hugh Durrant-Whyte of NICTA and Kieran O’Hea, the chief digital officer at Brisbane City Council will discuss their experiences and insights, and reflect on how high-speed broadband will enable online sales. This panel will be chaired by Frank Farrall from Deloitte Digital.

 

The government recently announced the creation of digital toolkits designed to help businesses start generating sales and profit online.

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