There are some very important things to keep in mind in regard to SEO if you have an established business website but are looking to create a new one.
If you don’t have the right plan in place, get ready for Google to knock the stuffing out of your rankings. This is the case whether you’re a big or small business.
Here are the seven things you need to make sure you get right:
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1. Know your traffic
2. Set up ranking reports
3. Why is my SEO working?
4. Know your index
5. Map your URLs
6. 301 redirects
7. Get a new sitemap
For more information on this topic, check out Jim’s blog.
Jim Stewart is a leading expert in search engine optimisation. His business StewArt Media has worked with clients including Mars, M2 and the City of Melbourne.